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Cheerios Team Challenge! A New Sport Worth Eating!

Updated: Jul 15

Kroger grocery display featuring athlete-friendly snacks and cereals, highlighting affordable fueling options for youth sports nutrition.
Sharon doing the Cheerios Team Challenge


The Cheerios TM Team Challenge

Bold “WHY” graphic used as a foundational message to highlight the purpose behind sports nutrition, athlete fueling, and performance-driven health education.
Cheerios Team Challenge Promotes many healthy habits

The Cheerios™ Team Challenge is a fun and exciting way to promote healthy eating and team bonding. The challenge is simple: You, a DUO or a team incorporates any Cheerios™ flavor in a meal or snack. Take a bite, post and tag a pic #cheeriosteamchallenge @sportsnutritiontogo to participate. https://www.facebook.com/groups/cheeriosteamchallenge/


Post-Recovery Nutrition Post-recovery nutrition is a crucial aspect of this challenge. It aims to maximize muscle

Post-workout recovery snack featuring clean protein, carbohydrates, and hydration—ideal for youth athletes refueling after intense training or competition.
Post Recovery Nutrition aids in muscle recovery

power, boost growth potential, and help athletes recover quicker. The simple formula for a post-recovery meal or snack includes 20oz of Regular or Soy Milk (20g of protein & 30g carbs), 1-2 servings of Regular Cheerios (30-60g of carbs), consumed ~45 minutes or less from exercising. This approach helps athletes refuel optimally.

Bringing Fun to the Challenge Coaches are encouraged to make refueling a team meal or snack activity. Each athlete can bring in their favorite Cheerios, and the coach brings the original version. The meal should

“YUM” graphic overlaying a delicious, athlete-approved snack, emphasizing clean ingredients, taste, and performance-friendly fueling for youth athletes.
Post recovery meal or snack contains 20g protein and 30-60g of carbohydrates in 45 minutes of strenous activity

include at least 60g of carbohydrates, 20g of protein, and no more than 8 grams of added sugar. Athletes are also free to add other foods if they wish.

For families and friends, the challenge can become a fun part of any gathering. It's an opportunity to try something new, even for the picky eater. The ideas are endless, and it brings the fun and education back into learning and refueling.


Meet the Wonder Woman Behind the Challenge
Graphic or visual symbolizing what’s behind performance struggles in youth athletes—highlighting hidden causes like under-fueling, poor hydration, or lack of recovery.
Who is behind the Cheerios Team Challenge
Rocky River High School Swim Team in Ohio first team to do the Cheerios Team Challenge
Rocky River High School Swim Team in Ohio first team to do the Cheerios Team Challenge

Get ready to meet Dawn Weatherwax, the wonder woman behind Sports Nutrition 2Go and Dawn Weatherwax's Sports Nutrition Academy. She is the mastermind behind this challenge and she is committed to promoting healthy eating habits among athletes, coaches, parents and everyone else.

Join Us Today! Don't wait, gather yourself, a DUO or a team and participate in the Cheerios Team Challenge today! Whether you're an athlete looking to boost your performance or someone who wants to adopt healthier eating habits, this challenge is for you. Remember, a healthy diet is not about restrictions; it's about creating healthy habits, eating more of the right nutrients, and understanding what's in your food. Let's make eating a new sport worth participating in!

Take a bite, post and tag a pic #cheeriosteamchallenge @sportsnutritiontogo to participate. https://www.facebook.com/groups/cheeriosteamchallenge/


Fueling Youth Sports

Proper nutrition is a critical part of youth

sports. It's essential to understand how much fuel young athletes need, what they should

Reminder to use a reliable, NSF Certified supplement source to ensure safety, quality, and performance benefits for youth athletes and sports nutrition programs.
Fueling Youth Sports

eat, and when. Proper hydration also plays a significant role in their performance and recovery. Join Dawn Weatherwax's Sports Nutrition Academy for comprehensive guidance on building a better student-athlete through nutrition and testing. This will optimize their growth, academic performance, and athletic ability.



Thank you graphic used to show appreciation after youth sports nutrition sessions, program participation, or athlete success celebrations.
Thank you!

 Cheerios™ Team Challenge – FAQs

❓What is the Cheerios™ Team Challenge?

Answer:It’s a fun and simple way to build healthy fueling habits with your team, duo, or solo! Just use any flavor of Cheerios™ in a meal or snack, snap a pic, and post it with #cheeriosteamchallenge @sportsnutritiontogo. It promotes performance nutrition, recovery, and team bonding.

❓Who can participate?

Answer:Anyone! Youth athletes, entire sports teams, parents, siblings, coaches, or even fans. Whether you’re 6 or 60—if you love Cheerios™ and want to fuel better, you’re in!

❓Is this just for fun, or is there a performance benefit?

Answer:Both!This challenge teaches proper post-recovery fueling—the #1 missed opportunity for growth, energy, and repair. By combining Cheerios™ (carbs) + milk (protein), you're hitting the science-backed sweet spot:✅ 20g protein + 30–60g carbs within 45 minutes of activity.

❓What’s an example of a challenge meal or snack?

Answer:

  • 1–2 servings of Cheerios™

  • 20 oz of milk or soy milk

  • Optional: Add berries, nut butter, or Greek yogurt🎯 Goal: ~20g protein + 60g carbs + ≤8g added sugar

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